Pre-Event Social Campaigns
Social Media is a critical element in all areas of the event planning.
The pre-event stage is predominantly getting people excited to come and participate in the event. In this industry, we know that car buyers test-drive dealers on social media. It’s the same with events.
We will engage your audience and implement pre-event social media campaigns to pre-register visitors and ensure the event is a success.
We run specific contests, giveaways, and present teasers of the upcoming event. Often, we can leverage the success of past events with user generated content (content generated by the customers or potential customers) for re-targeting and illustrate the relevance of the event. We want people talking about these events before they even occur. Showing the events as an experience, not as a typical visit to the dealership.
We also use social ads, such as Facebook Sponsored Posts targeted at your specific demographic. This is a very targeted ad that prevents wasting marketing dollars on broad promotional strokes and channels.